While most dealerships would struggle to understand how a digital lead could go untouched, the reality is, depending on geography and industry, very few manage to answer them all. And – even when they are answered – brand consistency and content can leave something to be desired.
In today’s world of on-demand services, personalization, and real-time communications, car buyers’ expectations have never been higher. Not only do they expect a response to their inquiry, but the dealership should communicate at the right time, through the right channel, and with the right message.
RAPID RTC Lead Manager optimizes the action phase of the car buyer’s journey and treats every lead as if it were a person – because it is!
See what Lead Manager
can do for you.
Lead Manager seamlessly aggregates all digital lead sources from their point of capture and, in real-time, distributes those leads directly to the person or people best suited to answer the inquiry. No matter the time of day, location, or device, the lead will find your sales team, allowing them to respond using a suite of personalized response tools preconfigured with already collected information.
Sales staff can then choose from a host of on-demand media files ensuring a fast, customized response and a consistent, relevant customer experience every time.
We are agnostic when it comes to CRM platforms and pride ourselves on being able to integrate with them. Distinguishing ourselves from CRM is important to us – our intention is never to replace, but to complement your existing tools – and ensure that every lead is addressed and every experience is maximized.
Respond, Refine, Repeat,
With Response Quality Module.
Speed counts, but quality matters. Our Response Quality Module (RQM) is a feature within Lead Manager that scores dealership sales staff based on criteria such as sending clippings, use of action terms, asking questions, and spelling. Using predictive measures and AI algorithms, RQM reduces subjectivity and provides excellence within written communications to customers.
Coach your sales team using RQM’s scoring metrics and give your dealership the best chance at increasing customer engagement – Our data has shown we can help increase digital lead conversion to sale by over 16%.
Route By Source
Put every lead in the right hands, every time. With Route By Source, you can filter, prioritize, and direct leads automatically to the salesperson best-suited for each unique lead.
Read Receipt Alerts
Gain more insights, convert more leads. See when and how often customers read your responses, discover the best time to follow up, and use invaluable data to better manage your leads with Dashboard Reporting.
Keep everyone accountable. Track complete email conversations to ensure your sales staff is responding quickly, personally, and accurately.
Follow Up on Multiple Channels
Send a premium response to inquiries via email, phone, or text; and in one seamless user interface, follow up and track additional responses across these same channels to give your customers a consistent user experience through their preferred communication platform.
How Lead Manager can help your dealership.
New opportunities for digital lead generation are being added by online networks and social platforms daily. No matter where your leads come from, we will aggregate 100% of them so you can enjoy our seamless and intuitive process – regardless of source.
Answer all leads. All the time.
Lead Manager guarantees a 100% response rate with personalized replies to all web leads. Instant alerts and ongoing reminders to your sales staff ensure not a single lead slips through the cracks.
Reply to leads in perfect time.
Our clients see an industry-leading average response time of 30 minutes – down from 8 hours!
Build instant rapport with personalized replies.
Forget generic auto-replies. Lead Manager allows you to reply to leads with personalized responses complete with your brand’s visual identity, dealership location details, and more. You can even send photos or videos on-the-fly to make a more memorable introduction and increase engagement. Our metrics show that incorporating video into emails can increase engagement by 3X.
You’ll be supported on every device.
No apps. No OS requirements. Our web-based platform allows your staff to access leads on any device, anywhere, anytime.
Get leads from anywhere, directly to you.
Lead Manager funnels leads from over 300 online sources and counting, helping you engage a broader audience and learn which lead sources work best for you.
Gain valuable business intelligence.
Let no data go to waste. Lead Manager helps you analyze car buyers’ online behavior to streamline business ops and maximize your marketing spends.
Best in class training, service and support.
We offer best in class service when it comes to training our clients on how to maximize the potential of our tools. With service and support available 24 hours a day, our customer care teams are here to focus on your needs.
Never let a lead
go untouched again.
How it works.
Lead Manager collects and consolidates your digital leads from hundreds of online sources and instantly sends an alert to your sales staffs’ mobiles. Once accepted, the sales individual is eligible for immediate engagement within a certain period of time before opening the lead back up to the larger sales pool, always ensuring a timely response.